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1)Focus on the digital experience

More often than not, people recall how they felt than the actual content. You would need to design an interface that could persuade the user to take a particular action in order to keep them interested. This means that as UX designers, you should be able to integrate various design elements to create a layout that is coherent and interesting and includes interactive elements, graphics, and text layout.

2)Users like simplicity and clarity

It is helpful to concentrate on one or a few different aspects of the website in order to keep the users interested and engaged. This implies that preferred actions should be included as much as possible in today’s interfaces. To better convey your message, draw the reader’s attention to one or a few elements on the page.

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3)Establish design patterns for consistency

Users don’t have to think as much when using consistent UI design. They can think more clearly and make better use of the interface once they are familiar with your design pattern. UI needs to be adjusted for the shorter task flow in order to produce effective interfaces. Establishing a design hierarchy is another helpful suggestion. Users’ interactions with things naturally change once they are familiar with their priority and order. Colors can also be used to establish the desired order. Apply colors in a way that can help the user navigate between the various elements of your interface because some colors are more noticeable than others.

The building blocks of your design pattern are various components of your UI. To guarantee a consistent experience, it is crucial to thoroughly inspect them. The following components need to be examined for consistency.

Branding components: Use consistent color schemes, typography, logos, and other branding elements. Making sure the brand is represented consistently across various platforms and devices is helpful. Styles guides typically come in handy at this point and offer all the details required to produce a powerful branding image.
Components include Buttons, Cards, Forms, Lists, Panels, and Progress Bars, among other UI pattern elements. Prioritizing the elements on your screen will help you understand how each component behaves both inside and outside of a UI pattern.

Templates- Templates help you standardize your site.
Pattern database and design framework – UI patterns are incorporated into design systems, as opposed to UI patterns, which are more constrained and less reliable than design systems. But for the team to remain consistent, both of them are necessary.

4)Applications with consistent behavior

The additional time the user must spend learning something is eliminated by consistent actions. Thus, the task flow is improved as a result. When a user consistently carries out an action, those actions eventually become second nature, and they can use the application without even thinking about it. When creating an interface, it’s crucial to consider these three factors:

Does every component of the interface operate uniformly?
Which interactions take place?
How much time does it take a user to comprehend an interaction?
In the example below, the ‘view’ button is located at the bottom of the collection card, in contrast to the buttons on the right side of the screen, which are consistent across all of the cards. The user’s behavior is disrupted, and it takes him longer to locate the button as a result.

5)Scrolling vs paging

The majority of us seek the quickest, easiest path to the desired task or page. According to all experts, scrolling is far superior to panning because it takes less time to move through a page after clicking the next page button than it does to wait for it to load. Refreshing a website typically takes 0.65 seconds. As a result, the user prefers to read content on a page than wait for a website to load.

6)Make your webpage scannable

The majority of website visitors quickly scan pages rather than thoroughly reading them. Users are more likely to stay on a page longer when it uses infographics or other engaging imagery to pique their interest. It will be simpler for audiences to read and comprehend the overall message of your brand if your interfaces are scannable.

7)Creative designs vs Common design patterns

The user’s behavior should be taken into consideration when designing interfaces. For instance, the navigation bar, links, and buttons ought to have a consistent layout. You don’t want your users to have to spend too much time figuring out where the standard elements are. Designing buttons and links for navigation should take usability into consideration. Therefore, for the majority of everyday elements, functionality takes precedence over aesthetics. Once you have this location, you can get inventive with the design’s other components.

This article was written to offer a collection of tried-and-true guidelines and methods that will enhance your UX/UI design procedure. When you tackle your next project, we strongly advise you to keep these suggestions in mind!

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